When you disguise your intents, when you mislead someone in order to make a sale – whether of a book or a service – makes you a slimy […]
advertising / business of writing
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The Threatening Figure in Advertising
Over the weekend at MARCon, I was on a panel that, at one point, discussed negative racial stereotypes in film and literature. The shorthand used to convey a […]
advertising
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SEO Optimization, Your Resume, Your Book Blurb (or Sales Copy), and, Eventually, You
tl;dr: The rapid increase in trying to “optimize” and “tweak” resumes and book sales copy will first push competitors to the side in an optimization race, then implode […]
advertising / scams
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Dear OmniBuzzMedia: You Are A Bunch Of Clueless and Scammy Morons
Stay away from OmniBuzzMedia. They employ scammy SEO practices and waste client’s money pitching to irrelevant sites. This isn’t specifically directed at Adela Johnson, but more to the […]
advertising / technology
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A Startling Reminder That Google is an Advertising Company: Google Reader to Be Retired
We often forget that the big G is an advertising company first, and all the rest goes to serve that end. And with the startling announcement yesterday that […]
advertising / business of writing
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Podcasting Is Sampling For Indie Authors: Hear Three Stories From My Anthology For Free
I read a zombie story to two of my co-workers today during a break. Specifically, I read "Kicking the Habit". It’s a romantic zombie story (YES IT IS) […]