Misdirection Makes You A Scammer

When you disguise your intents, when you mislead someone in order to make a sale – whether of a book or a service – makes you a slimy piece of crap scammer.

Avoid doing it.

You want people to be genuinely interested – and you want them to feel fulfilled afterward, not cheated.

Don’t sprinkle your book descriptions with bogus (keyword: bogus) comparisons to well-known authors.  Just don’t, unless it’s for real.  A book I’ll be publishing from KW Taylor later this year reminds me of Jim Butcher’s Dresden Files, so I’ll say that… but I wouldn’t about any book that didn’t make me think of that.

And when you misrepresent yourself as having a conversation when it’s really a thinly disguised sales pitch… well, then you get people like me using you as an example of what not to do on the internet.

As I replied in this thread:  I am far less worried about pirates than I am douchebag asshats
who disguise their self-promotion attempts to market their anti-piracy
wares as a discussion.  Check out Alliteration Ink’s piracy policy right on over here.

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